Insights on the things, ideas and people that are shaping the carry industry in 2025 and beyond
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Insights on the things, ideas and people that are shaping the carry industry in 2024 and beyond
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Insights on the things, ideas and people that are shaping the carry industry in 2023 and beyond
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Insights on the things, ideas and people that are shaping the carry industry in 2022 and beyond
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Insights on the things, ideas and people that are shaping the carry industry
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There’s something unsettling about the overlapping of futuristic innovation and retrofuturism that’s occurring this year.
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In a recent article by Hypebeast, they highlight the influence of streetwear, street culture and luxury brands and credit them for upping the quality and design of standard hardware
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A research and forecasting document specifically for the soft goods market.
The rise in popularity of the tote isn’t slowing down. Even our co-founder Kaine has recently adopted one as his daily carry.
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Welcome to the Soft Serve Journal. To help you quickly decide whether it’s worth bookmarking this page we’ve put together this handy guide….
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