When I discovered the ‘How I built this with Guy Raz’ podcast I was hooked. My interest peaked, even more, when the AWAY: Jen Rubio podcast hit my feed. It did not disappoint.
it's worrying to see that Australian designs are consistently bizzar, but reassuring to see that it's a worldwide phenomenon.
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The rise in popularity of the tote isn’t slowing down. Even our co-founder Kaine has recently adopted one as his daily carry.
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After a two-year stint in San Francisco as part of Bay Area natives Timbuk2, John is back in Melbourne and we are over the moon to have him join the team.
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Designing soft goods is like baking a cake. You start with a lot of different ingredients that need to be combined in the right order and blended together to make a perfect product.
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Whilst outer fabrics are what first come to mind when you think about designing a sustainable pack, laminates and interfacing are often a greater challenge to source.
Park Social Soccer wants to change the world through sport. With their one-for-one program the brand gives soccer balls and opportunities to kids in need all over the globe with the goal of creating a positive social change.
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Looks like world number one men's tennis star Novak Djokovic is a fan
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Useful as a quick reference whether you’re refreshing your knowledge or trying to get up to speed on a fabric
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An early piece from when it all started
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Welcome to the Soft Serve Journal. To help you quickly decide whether it’s worth bookmarking this page we’ve put together this handy guide….
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